It’s been said, “Lucky at cards, unlucky in love.”   We believe you can be lucky in Codes *and* lucky in love, too.   QR Codes can transform your Valentine’s Day celebration into something really special.  Add a level of mystery and fun by sprinkling QR Codes into the mix. Your honey will have fun […]

You try to lead a healthy lifestyle. You jog or walk or bike. You may go to the gym or have a regular pick-up game of hoops once a week. And good for you! But have you thought about what could happen being the weekend warrior you are, champ?  It’s not a bad idea to […]

The 2012 championship was referred to as the first “second screen” Super Bowl. It was estimated that up to 60% of viewers watched the game unfold with phones in hand, tweeting, facebook updating, and following along with the help of some strategically-placed QR Codes.  Three commercials from last year caught our attention because they utilized […]

Hointer?  That’s what they call themselves? Well, apparently yes. The concept here is the target customer of the male persuasion is a “spearhunter,” someone who’d rather not shop for clothing, who’d prefer to interact with a gadget instead of a salesperson. Sounds like most guys we know. Welcome to Hointer, fella. Utilizing QR Code-enabled technology […]

The pomp and ceremony of the inaugural events are a stirring reminder of what’s possible in America. “This is the meaning of our liberty and our creed — why men and women and children of every race and every faith can join in celebration across this magnificent mall, and why a man whose father less […]

Short links. QR codes should be generated using a shortened URL. The longer the URL, the denser the QR code. The denser the QR code, the harder it is for a scanning app to read it. Consider getting your social media people involved in this discussion:  they may already be tracking your promotional efforts and […]

For many of us the measure of success for the trade show is how much swag we take home. Promotional material, giveaways, business cards, brochures … all to be discarded months later after sitting forgotten in a corner of your office. Avoid the tradeshow-bag black hole with QR Codes while showing a little eco-conscious (and […]

Another year has gone the way of the Dodo bird, but QR Code naysayers may be surprised that QR Codes have not gone extinct. On the contrary, these “bar codes on steroids” are still going strong! By turns both adored and reviled, the blocky, information-rich quick response (QR) images are still an easy, low-cost way […]